Really increase your ticket sales!

How about drastically increasing your corporate Events turnover? We have listed key tactics for you to help you increase your ticket sales!

ANALYZE

It may seem obvious, but in the heat of the moment, event management companies tend to repeat the same strategies from year to year. However, behaviors change rapidly, and some advertising investments become less relevant. For example, you could include a question such as "How did you hear about the festival?" in your order form. With the custom form of event you can collect relevant data that will help you better understand your participants.

MULTIPLY POINTS OF SALE

By allowing your future participants to buy on different platforms, event organizer increase your chances of selling tickets. A visitor will be able to visit your website for information, visit your Facebook page to read participants' comments and finally decide to buy from their phone. With our cross-platform solution, we allow you to sell to different places simultaneously: on your own site by integrating the purchasing module.

Prioritize MOBILE PLATFORMS
The latest statistics about the show, it is now the mobile platforms that are ahead of the desktop! It is therefore essential to have an online ticketing thought for the mobile. The widget is particularly suited to this need!

INCREASE YOUR PRICES

Revisiting your pricing strategy every year is important for event management. Compare yourself to the competition, and above all, analyze what your customers are willing to pay: a slight increase in your prices can make a real difference to your income. If your event is gaining popularity and credibility, a 10% to 20% increase in your prizes will be accepted by your participants, especially if this increase is justified by continuous improvements.

You can also decide to absorb some of your costs by placing them in the "commission and fees" section, which can now be paid by ticket buyers. This section allows you to add expenses to absorb for example your production costs or room rental. However, it is necessary to remain reasonable to avoid that your customers are disappointed when paying, if they realize that the difference with the price initially displayed is too great.

OFFER VALUE ADDED VALUE

Increasing your prices can be difficult if your event does not yet have the desired reputation. Adding paid options is then a good way to generate additional revenue. For example, you could offer quick or VIP access to your event.

ENLARGE YOUR CUSTOMER

Without losing the raison d'être of your event, it may be interesting to attract a parallel clientele to which you did not initially think. For example, a music festival can set up an area where children can have fun and thus attract a more family-oriented clientele; or a corporate event could offer a student fee.

It is not necessary to apply all these methods at the same time to increase your income. The most important thing is to never take anything for granted, and to question your marketing decisions regularly. And do not forget, your attendees are your biggest source of information!